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Weekly News April 6th 2022
The best in SEO and e-commerce news of the past week, a curated list.
Are you ready for your middle-of-the-week e-commerce and SEO news break? This week we have some pretty exciting stories, a couple of announcements from Google, and some helpful tips and tricks.
Out of Stock Products
This is one I have long suspected to be the case. There had to be a reason for all of the structured data Google wants from your store, right?
Content Marketing Ideas for May
Are you having a hard time coming up with content marketing ideas for the next month? This article has a few good suggestions.
https://www.practicalecommerce.com/5-content-marketing-ideas-for-may-2022
10 Do-it-Yourself SEO Tips
Everyone loves do-it-yourself SEO ideas. It is a great way to save money and make money in the long run.
https://www.practicalecommerce.com/10-do-it-yourself-seo-tips-to-save-money
Google Niche-Specific Algorithms
This is a great question asked during one of Google's community chats. Does Google use different SEO metrics for different niches?
https://www.searchenginejournal.com/niche-specific-google-algorithms/444385/
Great Popup Examples
Are you using popups on your site? Do they convert? Niel Patel has some great examples of high converting popups you can use.
https://neilpatel.com/blog/website-popup-examples/
Is no-follow a Dampening Factor?
We all know that nofollow links are not a ranking factor, but have you ever considered that they might be an anti-ranking factor?
https://www.seroundtable.com/google-nofollow-dampening-factor-33169.html
Are Mentions Treated Like Links?
Speaking of links, does Google use brand mentions like links as a ranking factor? Hear it straight from Google's mouth.
https://www.searchenginejournal.com/does-google-treat-unlinked-mentions-like-links/444596/#close
New Google Business in Store Products
Google Business is now rolling out listings for in-store only products for your Google Business profile. This is excellent if you have a brick and mortar shop
https://www.seroundtable.com/google-local-in-store-products-33199.html
How to Value an E-commerce Business
Considering buying out a competitor or just buying an e-commerce business? This article from E-commerce Times gives some insights on how to value an e-commerce business.
https://www.ecommercetimes.com/story/how-to-value-an-e-commerce-business-87471.html
Getting into Social Commerce
Have you dipped your toes in social commerce yet? For some markets, it is essential to start learning about it.
https://www.shopify.com/enterprise/social-commerce-examples
Have any questions or comments about any of the articles? Leave them below!
Weekly News April 6th 2022
Excellent. Several links to very good, and not too long articles.
Many thanks!
Gary