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Weekly News April 13th 2022
The best in SEO and e-commerce news of the past week, a curated list.
Here we are again on another exciting Wednesday! This week has some exciting news in the e-commerce world, with our list of curated stories and a couple of new announcements from Google.
Google Trusted Store Badge
Google has now implemented a Trusted Store badge in Google Shopping, hoping this will help sellers convert more. This seems like a great opportunity to increase conversions, especially in over-saturated markets.
Manging SEO Alone
Only one person, with not enough hours in the day? Moz has a few tips on making the most out of your time when optimizing your site.
Google Review Update
Google has announced the new product reviews update has launched. This update is only for the English language but will soon expand to other languages.
Shopify Multi-Country Sales
Are you considering targeting other countries with your Shopify store? Shopify has a great blog post on how you can effectively manage to make your site multi-country accessible.
Differentiating Your Brand
Does your e-commerce brand have an identity? Big Commerce has a few ways to set your store apart from your competitors to differentiate your brand.
Post-Pandemic Sales Dropping
With the pandemic ending in most places, e-commerce sales are starting to recede, but they are staying above pre-pandemic levels. If you see a sales drop, do not worry, this is likely the reasoning behind it.
Does Negative SEO Work?
Does negative SEO work? Google says no. SEO people think otherwise. I believe it is impossible to distinguish bad SEO from negative SEO, so while Google tries, it will always miss the mark.
Best CMS for Core Web Vitals?
We all know that core web vitals are essential and a ranking factor. Out of the box, which CMSs have the best core web vitals?
Rising Social Media Platforms
Every day new social media platforms are created. It is hard to tell which ones to focus on, though. Hootsuite has come up with a list of the up can coming platforms. Substack even made the list.
Image Alt Tags
Have you wondered how to handle the image Alt Text on your site? Straight from the search engines' mouth, Google gives you their recommendations.
If you have any questions or comments about the articles above, use the comment section below to let me know your thoughts. Have a great week, and I look forward to my SEO Friday article!